Sunday, December 19, 2010

Rumer Willis pairs with Badgley Mischka for Spring 2011 Campaign

Breaking news on the fashion front: Rumer Willis is going to be the new face of the famed James and Mark duo fashion line: Badgley Mischka. James and Mark hand-picked the 22-year old daughter of Demi Moore and Bruce Willis to model their new designs and couldn't be happier that she accepted. The pair has been quoted saying:

"We adore Rumer; she is glamorous, youthful, and fun. She captures the spirit of all of our spring collections, especially our newly launched Mark + James collection."

Rumer is in good company as a model for Badgley Mischka, as she follows in the footsteps of Eva Longoria, Brook Shields, and Carrie Underwood. Rumer will be showcasing couture eveningwear, swimwear, shoes, jewelry, handbags, as well as the new Mark + James contemporary collection.

Personally, Rumer isn't my favorite actress / model in the entire world, but I absolutely adore James and Mark and trust their judgment. So if they think Rumer is the perfect pick for their campaign, I trust that they'll do an amazing job flaunting their new line on her. The campaign debuts March 2011.

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